Global Sources--Hk And China Partnership Lead
Celeste is currently the Greater China Partnership Lead of Startup Launchpad, a sub-business division of Global Sources. Celeste is responsible for leading initiatives to help build the Startup Launchpad brand and develop new and existing client relationships. She focuses on developing and introducing new approaches and opportunities to domestic startups from organizations like Cyberport, HKSTP, HKUST – to name a few – to achieve global distribution and find manufacturing partners.
Before joining the Launchpad team, she was a founding member of the Global Sources’ crossborder O2O distribution channel named Global Sources Direct and has been working on various business initiatives around trade such as B2B marketing, domestics show operation, and trade show management, etc.
Celeste目前是大中华区的合伙人，领导Global Sources的子部门——Startup Launchpad的业务。致力于构建Startup Launchpad品牌并发展客户关系，通过联手数码港、香港科技园、香港科技大学等机构，为国内创业团队创造新商机，实现全球分销，找到配合生产制造的合作伙伴。
在加入Launchpad团队之前，曾是Global Sources跨境O2O分销渠道Global Sources Direct的创始成员，并专业从事B2B市场营销、产品展示、展览管理等。